Meet the Founder

Scott — Alpena Chapter

The Deer Mafia was born from a simple truth: the outdoor lifestyle isn't just a hobby — it's a way of life. I'm Scott, founder and the guy behind every design, every decision, and every stitch that goes into this brand.

Born on the Sunrise side of Michigan — Alpena, Michigan to be exact — The Deer Mafia grew out of a deep love for the outdoors and the community that surrounds it. The woods were my backyard and the outdoor lifestyle shaped who I am. The Deer Mafia started as a way to represent that lifestyle — rugged, real, and unapologetic. Whether you're out on the water, deep in the woods, or just living that outdoor lifestyle every day, this brand is for you.

Every product we make is built with the outdoor enthusiast in mind — quality gear that tells the world where your loyalties lie. We're not just selling apparel. We're building a community of like-minded people who take their passion for the outdoors seriously.

Welcome to the family.

— Scott
Founder, The Deer Mafia | Alpena Chapter